the problem:
Perry Ellis International’s pants brand Savane was carefully engineered to provide men with both comfort and utility without sacrificing style, unlike many men’s brands.

the solution:
Let’s take all of the problems associated with standard, ill-fitting pants and treat them like they really are: an ailment that men have always had to deal with. And Savane is the only pair of pants that can cure it.

Featured on Creativity: https://adage.com/creativity/work/savane-pants-itis/955056

ECD: Russell Dodson
CD: Jesús Díaz
CW: Jon Colón
AD: Chris Stollmeyer

 
 
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